Season Starts Now: Stake announced as Main Partner of Everton

News Content is delighted to be confirmed the Club-record main partner with Everton Football Club.

The multi-year partnership with the leading casino and sports betting platform will commence on July 1 and is the highest value front-of-shirt deal in Everton’s 144-year history.

As Everton’s main partner, the brand will feature on front of the men’s and women’s playing shirts as well as appearing on screens and media backdrops at Goodison Park and Finch Farm and across the Club’s digital platforms.

Established in 2017, has quickly grown to become one of the industry’s largest online casinos with millions of users worldwide and offers a huge range of sports betting and casino gaming products. is fully licensed by the Gambling Commission

The partnership with Everton represents further expansion of Stake’s sports partnership portfolio building on our recent unveiling as the UFC’s Official Betting Partner in Latin America, Asia and Brazil, which is reaching a global TV audience of nearly 1billion households. also has a huge portfolio of recognisable global ambassadors with rapper and actor Drake, UFC champions Israel Adesanya and Jose Aldo alongside Argentina striker Sergio Aguero, collectively forming a diverse portfolio of partners.

Professor Denise Barrett-Baxendale, Chief Executive at Everton, said: “ is an ambitious organisation with impressive growth plans and we’re all very excited to enter into a partnership with them at this stage in their journey.

“My talented colleagues in our new Revenue Team have made excellent progress in recent months and worked tirelessly to secure what is the biggest main partnership deal in the Club’s history - I’d like to congratulate them on this achievement and, on behalf of everyone at the Club, express my gratitude to for choosing Everton as a long-term partner.

“Finally, I am pleased to say that we have already been working together with on some exciting activities and content for our local and international supporters and we look forward to sharing more detail on these plans soon.”

Akhil Sarin, Head of Acquisition for said: “We are incredibly proud to be partnering with Everton, a club steeped in tradition and with a passionate and loyal fanbase respected the world over. Everton is a club that perfectly complements our own growth ambitions as we seek to expand our presence globally and strengthen our top-tier sports sponsorship portfolio. It’s a huge honour for everyone at to be joining the Everton family and playing our part in supporting the club in the transition to the new stadium. We look forward to celebrating this most exciting chapter in the club’s history with Evertonians everywhere.”

About Everton

One of the 12 Founder Members of the Football League, Everton has spent more seasons in England’s top division than any other Club (119) and been crowned league champions on nine occasions.

Founded in 1878 as St Domingo, the Club has also lifted the FA Cup five times and, in 1985, added the European Cup Winners’ Cup to its prestigious haul.

Throughout its 144-year history Everton has been known as a family-oriented Club based on proud traditions, affectionately referred to as ‘The People’s Club’. Those traditions have also encouraged innovation, ensuring Everton has remained one of the great pioneering Clubs in the history of the game. The first Club to construct a purpose-built football stadium, Goodison Park is one of the most revered stadiums in England. In the coming years, the Club will be looking maintain those traditions in a new 52,888 capacity stadium at Bramley-Moore Dock, ensuring the Club’s roots remain in north Liverpool for generations to come.

As a pioneer, the Club are renowned for many firsts that we take for granted in today’s game. Everton was the first Club to see its players wear shirts numbered 1 to 11, the first Club to go on an overseas tour, the first English Club to install dugouts and undersoil heating, the first Club to feature in a televised match, the first Club to introduce a regular matchday programme, the first Club to present its players with medals for winning the Football League championship and the first Club to have a player, Dixie Dean, break the 60 goals barrier in a single league season.


Founded in 2017, is one of the leading and fastest-growing brands in the sports betting and gaming sectors worldwide. In a little over four years, its casino site and sportsbook platform has seen more than five million users register across the globe. offer a huge range of sports betting and casino gaming products, including via, its UK operation, fully licensed by the Gambling Commission. boast an extensive global sponsorship portfolio including partnerships with Canadian superstar Drake, Argentine soccer legend Sergio Aguero, the UFC and many more.